VISIT SITE
Oscar International(Web Development)
Revamping Oscar International: Azeal Digital's Journey to a Modern Website
At Azeal Digital, we believe that every great institution deserves an equally great online presence. Our partnership with The Oscar International was a testament to this belief. We embarked on a mission to transform Oscar International's online identity, creating a website that truly reflected their excellence in the hospitality industry. In this case study, we'll take you through the challenges we faced, the innovative solutions we brought to the table, and the real impact we delivered.
OBJECTIVE
Oscar International is a renowned institution in the field of hospitality education and research. Their primary objective was to enhance their online presence through a modern and user-friendly website. Azeal Digital was tasked with the mission to achieve this objective.
Oscar International, a distinguished institution in hospitality education, faced an array of challenges:
CHALLENGES
Outdated Web Presence
Their existing website was stuck in the past, failing to represent their commitment to innovative education.
Low Enrollment Rates
A stagnant website resulted in declining enrollment numbers, affecting the institution's growth.
Poor SEO Rankings
The website's low search engine rankings hindered its visibility and discoverability among potential students.
Ineffective Content Structure
Disorganized content made it challenging for visitors to find the information they needed.
High Bounce Rates
The outdated design and slow loading times were causing high bounce rates among visitors.
Azeal Digital devised a multifaceted strategy to tackle these challenges:
STRATEGY
Modern Design Overhaul:
We initiated a complete redesign, giving the website a contemporary look and feel that resonated with prospective students.
Streamlined Navigation
A restructured navigation system simplified access to key information, making the website more user-friendly.
Performance Optimization:
Technical enhancements reduced page load times by 40%, ensuring a smoother user experience.
SEO Integration:
A comprehensive SEO strategy was implemented to improve search engine rankings, resulting in a 35% boost in organic traffic.
Content Reorganization
We organized the content effectively, making it easier for visitors to locate information about courses, faculty, and admissions.
Results
The collaborative effort between Oscar International and Azeal Digital yielded impressive results: